Does Your Brand Stand Out?

Life Casting: Time to Plan-Prepare-Prosper

Last week I spoke at 3 different events and met some incredible people. Men and women alike who were gifted, intelligent and well-rounded. People who were wise and wanting more. I chatted one-on-one with several people after the events and discovered that most everyone had something in common…they wanted to learn, to grow, to achieve. The primary age group? Women over 40. We all have a lot in common in this age group and up. We grew up with an Apple being a fruit. Our phones hung on a wall or sat on a table. Computers were held in large rooms with vented floors, at least the ones we saw on television. And, “instant messaging” involved our mothers instantly making their point to us, usually in a loud voice.

So, how do we begin to understand this new world of technology? There is no handbook, at least not in a language that makes sense. Our kids and grandkids are growing up in a completely different era, light years from where we came from. How do we bridge the gap? It’s interesting that the most prominent group on Facebook is women from the ages of 40 and up. It’s only taken us 10 years to learn how to post a photo of our kids, grandkids, cats, dogs and casseroles. And guess what? Our kids have left Facebook and moved on to Twitter and Instagram!

Sadly, social media and technology are not just for social entertainment anymore. They are an absolute necessity for productivity and success. On a positive note, this is the greatest time in all of history to create, build and fulfill our life’s dreams. All of these gadgets used by our fingertips can be used for massive prosperity. Why is it that we have not taken advantage of this incredible opportunity? Because in some strange, subtle way, we have been “dumbed down”, playing games, posting photos and wasting a lot of time on nothing. What if your entire life could change with a little training, strategic planning and more productive use of time. All you need to get started is a computer and a desire to learn.

What if I told you that you could have a completely different quality of life doing what you love and what you are gifted to do? If your first thought is “that’s impossible”, then you need a change of attitude. The only thing that keeps us down is FEAR. Everything negative usually involves some level of fear, doubt, insecurity…the “I can’t do it” mentality. I’m telling you that you CAN DO IT. The question you have to answer is, Do You Want To? Regardless of age, gender, ethnicity, background, education…no excuses, if you are willing to learn, then you can start living a life of fulfillment. It’s all at your fingertips.

I have a long story of my own journey. I bet you have a story too. But, it’s not over yet. Maybe it’s time for the next chapter, a new chapter. I’m starting several classes, seminars, videos, books and conferences that are designed to help those of you who want MORE from life.  I’m going to show you how to do things that you never thought possible. I’m going to teach you the basics to the advanced levels of using today’s technologies to change your life. I’m going to train you to step by step in a program that I am calling “Life Casting: Plan-Prepare-Prosper”.

Stay tuned for updates and events. If you’d like to contribute or participate, please let me know. My email is bobbyebrooks@gmail.com

Don’t ever give up. Keep your dreams alive. I’ll be in touch soon.

Traditional Education Versus Online E-Learning Methods: Which Is Better?

Have you considered going back to school? If so, are you considering an “Online Course” versus a campus classroom setting? There has been an ongoing debate over the past few years related to the quality of virtual, online courses. The statistics are proving a trending popularity in open online courses, with fully accredited Degree programs. I have been on both sides and have taught several courses via video streaming, but can every educational course be taught and measured successfully?

2014 study by MIT study stated that “Massive open online courses are not only effective, …they are as effective as what’s being traditionally taught in the classroom — regardless of how prepared or in the know students are.” However, the faculty did not share such enthusiasm. In this same study, “A number of well-known educators have said there isn’t going to be much learning in [Massive Open Online Courses], or if there is, it will be for people who are already well-educated.” MIT, however, did not stop its path of revolutionary changes and declared that they would be a front runner in “educational experimentation.”

The trend, however, was not in favor of Online Courses, as there had been a “slight dip” in online registrations. According to a report from the Babson Survey Research Group, “The dip is one reflected in the faculty. The percentage of chief academic leaders claiming online learning is critical to their long-term strategy dropped from 69.1 to 65.9 this year.” In 2014, only 5% of higher education institutions offered an Online Curriculum, hindered in large part to a lack of faculty support of such disruptive methods. But, technology will not be stopped, as the evidence by 2018 proves true.

An article in Ed Tech Review asks the question, “Is Traditional Education Dying? “Online classes are gradually conquering the education world. Students find them to be as good as the regular ones. Their rising popularity convinces more and more people to choose this way of studying.” The article adequately addresses the pros and cons of the online educational experience but definitely leans toward the future of a growing multi-versatile platform for students of all ages. Within 4 short years, the expansion of the virtual classroom extends into Ph.D. level programs and everything in between. But, will the traditional classroom eventually disappear, replaced with a screen and video-feed?

When I completed the Executive MBA program at San Diego State University, there was no alternative option to join this exclusive group via a virtual setting. The demanding 2-year program was intensely interactive, fiercely competitive and exceptionally taught by the University’s most elite educators. To be accepted into the program was an accomplishment in itself. I personally cannot imagine the program being conducted in a virtual classroom. The environment of in-person, face-to-face communication was one of the most valuable experiences for me and without that interface, I would not have received the best benefits of all—personal relationships built while working together under intense pressure and exhaustion to achieve the wins as a team.

What do you think? Your experience?

Bobbye Brooks, MBA-A Fan of Education

The Secret of Success

I’ve read countless numbers of books on “Success” and all of its descriptions. There are a myriad of opinions on “success” and how one achieves it. Personally, I believe success is defined and measured individually, as each person has a different and unique perspective. What is success? How do you measure your success? Do you consider yourself successful?

For some, money means success. For others, success is being independent, the business owner…the car, the house, the affluence. I think a big part of this identity stems from our society, Hollywood, Wall Street and the generation of entitlement. Does success mean happiness, freedom, peace…? Is there a “secret” to success?

In my 20’s, I worked hard to be my definition of successful: the young, upwardly mobile or “yuppie” was my example. I read the books, listened to the tapes and attended the seminars. In my 30’s, success meant reaching a place of status, having worked hard to earn the position. To be honest, internally I was miserable, unhappy and burned out. On the outside, I looked the part…on the inside, I was falling apart.

Today, I have an entirely different view of success. I still have the ambition, the motivation and yes, even the anxiety, but I have learned something that I consider to be very valuable on the path to “success”. I get up everyday and try to do my best. Most days I focus on putting one foot in front of the other. I have learned that it does me no good to try to put 10 feet in front of the one foot. It doesn’t work.  I have learned that success is not and should not be measured by status in comparison to others.

The secret of success for me is persevering…enduring…putting one foot in front of the other, day by day. In business, in relationships, in everything…one step at a time, day by day. Trials and tribulations come and sometimes the circumstances threaten to take us out. Even if we have to re-direct our steps, revise our goals or even take a break, those decisions are evidence of “success”. Just don’t give up, don’t quit and don’t let anyone or anything have the power to rob you of your dreams and visions.

The Secret of Success? Everyday, you get up and keep going. That’s success! Enjoy your successful day.

Bobbye Brooks