The Secret of Success

I’ve read countless numbers of books on “Success” and all of its descriptions. There are a myriad of opinions on “success” and how one achieves it. Personally, I believe success is defined and measured individually, as each person has a different and unique perspective. What is success? How do you measure your success? Do you consider yourself successful?

For some, money means success. For others, success is being independent, the business owner…the car, the house, the affluence. I think a big part of this identity stems from our society, Hollywood, Wall Street and the generation of entitlement. Does success mean happiness, freedom, peace…? Is there a “secret” to success?

In my 20’s, I worked hard to be my definition of successful: the young, upwardly mobile or “yuppie” was my example. I read the books, listened to the tapes and attended the seminars. In my 30’s, success meant reaching a place of status, having worked hard to earn the position. To be honest, internally I was miserable, unhappy and burned out. On the outside, I looked the part…on the inside, I was falling apart.

Today, I have an entirely different view of success. I still have the ambition, the motivation and yes, even the anxiety, but I have learned something that I consider to be very valuable on the path to “success”. I get up everyday and try to do my best. Most days I focus on putting one foot in front of the other. I have learned that it does me no good to try to put 10 feet in front of the one foot. It doesn’t work.  I have learned that success is not and should not be measured by status in comparison to others.

The secret of success for me is persevering…enduring…putting one foot in front of the other, day by day. In business, in relationships, in everything…one step at a time, day by day. Trials and tribulations come and sometimes the circumstances threaten to take us out. Even if we have to re-direct our steps, revise our goals or even take a break, those decisions are evidence of “success”. Just don’t give up, don’t quit and don’t let anyone or anything have the power to rob you of your dreams and visions.

The Secret of Success? Everyday, you get up and keep going. That’s success! Enjoy your successful day.

Bobbye Brooks

The Biggest Lesson I’ve Learned

Today was a busy day for me, Valentine’s Day, of all days. I wished my husband “Happy Valentine’s Day” as I left for a 7:30am meeting. He, too, was leaving right after me. Some people say, “slow down”, ” you’re too busy”, “why work so hard”…and my favorite, “is it really worth it?” I am the first to admit that my “life” is not for everyone. Yes, I am busy. Yes, I know I need to slow down. Yes, I probably work too hard. And, YES, it really is worth it. One of the absolute BIGGEST lessons I have learned in my life is to NEVER QUIT. Keep going and keep moving forward. In the Bible, Paul says to run the race with endurance and to keep the faith until the end. Endurance is not easy and sometimes the days are long but it is so worth it when you look back see the ground that you have been tilling/planting/nurturing is now growing a bountiful crop. That’s awesome.

The other thing I have learned is that the world is full of negative “nay sayers” who challenge and question things that are usually none of their business. That’s okay with me and to be honest, I do try to listen and glean from any wisdom I can from those who are a lot smarter than me. But, at the end of the day, the turtle does win the race. Just keep going…step by step.. baby steps are okay.

About 8 years ago, I convinced Tonilee to put on a women’s conference with me. She hated the idea…I mean really hated it. After a “message from God” (literally), she finally agreed. It was difficult to say the least. If I knew then what I know now, I would have never done it. I was younger and naive. Somehow, some way, every year, we found the courage (lapses of memory) to do this event again and again. It was painful at times, for lots of reasons and every year, I swore it would be the last. But, another lapse of memory would come and here we would go again. Now, in 2013…we are doing #8, out 8th annual women’s conference. Somewhere around year 6, the crowds started coming. Wow…I thought…something has changed. And then I realized what changed, we had tilled the ground, planted the seeds (every year) and kept working the crop…year after year. This past month, we have contacted about 250 churches in San Diego who have requested our cards and information about the event. When we first started, they would ask, “Bobbye and Tonilee who?” It took time to introduce ourselves to them…some how, some way…we NEVER GAVE UP.

About 4 years, I convinced Tonilee to form a new company with me called Media 4 Women (starting to sound familiar). She wasn’t so keen on the idea, maybe didn’t hate it but didn’t like it. Who are we to start a media and marketing company? Boy, did we get the comments on that decision. Lots of opinions and many of them were not so positive. Some how, some way…through difficult challenges and long days…we have built an amazing “little” company. We have helped start dozens of new businesses and have worked with amazing businesses and individuals across the country. I cannot believe all that I have learned in the world of Internet marketing and online social media marketing, to the point that I love helping people learn how use the online tools for themselves. The power of life is in knowledge. The Bible says that My people perish for lack of knowledge. We need to keep learning, keep growing and keep going. NEVER QUIT.

One more example. About 10 years ago, Tonilee and I started writing Daily Devotionals. Guess what? People told us that we would never keep it up. Why bother? 10 years later, these devotionals all over the world. They go out daily via emails. We have a daily devotional app. We have a daily devotional book. And, the devotionals are on numerous websites including Crosswalk.com and Christianity.com. NEVER QUIT.

Please do not allow others to discourage you or hinder your dreams. You are the only one can quit. There is 100% failure rate if you quit. Keep going. My day today was amazing and as I prepare for our weekly Bible study, I truly thank God for His faithfulness and guidance in my life. He makes it worth while and He has plan for all of us. We just have to keep the faith and NEVER QUIT.

 

Bobbye Brooks

 

What is an Online Entrepreneur: “Internet-preneur”?

I recently spoke at the Ultimate Women’s Expo in Phoenix, AZ on the topic of How to Start Your Own Business with Zero Investment. I was surprised at the response and number of people (men and women) who wanted to know more information about how to start a business…online. My whole presentation/talk involved using the Internet to “make money” or even start a new business. Can it really be done? Can anyone at any time really learn how to make money using the Internet? It seems so foreign to most of us. We’ve been spammed, scammed and scared to death to trust this online exposure. But, should we stop trying or figure out how to make it work. I am a big believer in making it work. I am living proof that it can be done.

I have spent the past few years learning how to be successful as an “online entrepreneur“. Some have coined the phrase…”internetpreneur.” I had to learn the facts and fiction of SEO, Google, keywords, and anything to do with online marketing. I had to try and fail; keep trying until I succeed. What works; what doesn’t work. I have become an avid student of the Internet and its intricacies. I am also believer in cutting to the chase. I hate to waste people’s time and money. I hate the idea of trying to sell some “slick” get rich quick program, of which I have purchased a few over the years. What have I learned through it all? Number one, there is a LOT of money to be made online. We spend on average about 290 million dollars per day. Number two, nothing happens over night or fast. It takes time, hard work, and persistence. Today, it takes a long time for new products to penetrate the marketplace. Number three, you must be willing to LEARN new things, new ways and new tools. The old school is old school. Some of the same principles may apply but the strategies have changed.

In 2009, my business partner Tonilee Adamson and I co-founded this little company called Media 4 Women Enterprises. It’s been a crazy few years. The growth, the potential, the opportunities have been overwhelming. I have over 25 years experience in business. I have an Executive MBA. I have started several new companies. But, everything with Media 4 Women has defied the odds. Growing exponentially in a recession doesn’t make sense. Logically, to me, our success doesn’t make sense either. BUT, I have to acknowledge that the foundation has been based upon the same things I mentioned earlier. Hard work, willingness to learn new ways, ability to change, persistence, risk and patience to keep going, keep moving forward. I also have to acknowledge that at the end of the day, we are “online entrepreneurs”. We work online, all day, every day. We are living proof that becoming an online entrepreneur is a potentially a successful path.

Media 4 Women will be launching a new, innovative Online Entrepreneur Academy in early 2013. This “training” program will be nothing like what is on the market today. It will have one main purpose and goal: to make YOU successful in online business. It is time for us to share what we have learned in a format that can be used by anyone at any level. Our passion at Media 4 Women is to teach and train. We have worked with hundreds of companies and clients over the past few years and we are eager to share the experience with others. Stay tuned for more information coming about the new Online Entrepreneur Academy. There will be something for everyone, if you are willing to learn and are ready for a life change that leads to success.